The Entrepreneurship RollerCoaster

When a doe-eyed entrepreneur comes to see me for advice, I tell them 4 things:

• You will NOT be your own boss
• You will be stretched to your financial, emotional, psychological, physical and sometimes spiritual limits
• You will most likely fail
• You will attain levels of personal satisfaction you have never dreamed of

If they're still standing, we go into their idea and business model. It's so important for me for future entrepreneurs to understand the difficulties that lie ahead. I didn't know them 13 years ago and I wished I did. I most probably would have taken the same decisions, but I would have been less naive about it all.


This video, from GetOnTheRollercoaster.com, amazingly describes what I've been through... 3 times.