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Whether one is an entrepreneur or an employee, whether we need to satisfy our boss, our client, our supplier, our employee or our spouse, managing expectations is the single most important key. Countless expensive systems and processes are developed to ensure that we define the promise, we accomplish the promise and we demonstrate the return on the promise.

It's all about expectations.

Two days ago, someone walked on stage at a talent show across the pond. The expectations and the assumed promise could not have been lower. And yet...


A model for all of us who manage expectations of any kind. Let's shatter them like Susan Boyle did.

 


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